“The Future of Entertainment.”

An industry-leading Immersive theater company and creative development incubator, we reinvent interactive entertainment across immersive theatre, experiential live Immersive events, and film.

Founded in 2015 as a theatre troupe, JFI had a vision to create fully-realized worlds, brought to life by memorable performances. With shows like the critically-acclaimed large-scale flagship haunt CREEP L.A., intimate and twisted sold-out murder mystery dinner experience THE WILLOWS, and wild disco dance party NIGHT FEVER, JFI is at the forefront of boundary-pushing original storytelling.

OUR SIGNATURE APPROACH

MEMORABLE SET DESIGN

Large-scale sets built with intricate detail to make the experience feel real.

CINEMATIC LIGHTING

Drama, mystery, attitude and allure crafted by the the industry’s best.

MIND-ALTERING LABYRINTH

Strategically-designed pathways that maximize the thrills.

SENSORY STORYTELLING

The audience is active participants in a narrative crafted around them.

SURREAL PERFORMANCES

Actors, dancers, musicians and illusionists bring the story to life.

RULE-BREAKING ENCOUNTERS

Testing the limits and expanding the minds of the audience.

WHERE YOU’LL FIND US:

  • AWARD-WINNING ORIGINAL PRODUCTIONS 

  • BRANDED ACTIVATIONS

  • PRODUCT LAUNCHES

  • PR STUNTS

  • POP-UP SHOPS

  • PREMIERES

  • CONVENTIONS 

  • FILM SCREENINGS 

  • BRAND AMBASSADORS

  • STREET TEAMS

  • PRIVATE PARTIES

  • CORPORATE FUNCTIONS & EXPERIENTIAL EVENTS GROUP

CONSULT

CONCEPT PITCHES

BRAND PARTNERSHIPS

CONTENT STRATEGY

TEAM SUPPORT

INFRASTRUCTURE

NARRATIVE DEVELOPMENT

CONCEPT IDEATION

BRANDING & LOGOS

CREATE

CREATIVE DEVELOPMENT & DIRECTION

CREATIVE CONSULTATION

TREATMENT WRITING

SCENIC | LIGHTING | SOUND DESIGN

DECK BUILDING

SCRIPT WRITING

STORYBOARDING

STORY ADAPTATION

FLOW-OF-SHOW STRATEGY

CONTENT CAPTURE | SOCIAL MEDIA

OPTIMIZATION OF GUEST IMMERSIVE EVENT EXPERIENCE

BUILD

PRODUCTION MANAGEMENT

TIMELINE CREATION & MANAGEMENT

FABRICATION

SET DRESS

BUDGETING

EVENT LOGISTICS & COORDINATION

VENDOR/VENUE SOURCING

DIRECTING

CHOREOGRAPHY

CASTING + STAFFING

CONTRACTS

WARDROBE & HAIR/MAKE-UP

ON-SITE EVENT OPERATIONS

PANELS & SPEAKING ENGAGEMENTS

SXSW (Immersive Marketing), Immersive Design Summit (Empathy in Experience Design), The Overlook Film Festival (Building Immersive Worlds), CalArts (Creating Immersive event Experience), LEIA (Guest Management in Immersive Performance), Scare L.A (Seasonal Entertainment), Midsummer Scream (From Cinema to Stage & JFI Career Retrospective), HERE Festival (Budgeting and Building)